packaging + social media graphics
Brizo Dressing is a family-owned, women-run business that sells sauces that can be used on anything. Their two products, mild and spicy sauces, are delicious and made with simple and natural ingredients.
The Challenge.
Our team at The Coast Creative noticed right away that the overall aesthetic of the labels did not reflect the products themselves. I had the opportunity to revamp the labels and give Brizo Dressing a whole new look.
The Approach.
I reflected the brand's fun, natural, vibrant, and carefree personality into the design and incorporated light colors to reflect the lightness of the products’ ingredients.
The Results.
Our team finalized the packaging designs before September 2019 to make sure our clients could showcase and test the new design at EXPO 2019. People responded positively and noted that the design created curiosity to make the move and pick up a bottle to read more.
Brizo Dressing is widely available at Wegman’s, Central Market, Bristol Farms, Amazon Prime, Fairway, and more!
Packaging.
Previous Brizo Dressing Labels
New Brizo Dressing Labels
New Brizo Dressing Labels
Social Media Graphics.
Credit.
Packaging Design
Creative Direction + Design: Mina Park
Social Graphics
Creative Direction: Account Manager at The Coast Creative
Design: Mina Park
Photography
Studio Luniste